Updated Jan-2022 Premium Marketing-Cloud-Developer Exam Engine pdf - Download Free Updated 143 Questions
Authentic Marketing-Cloud-Developer Dumps With 100% Passing Rate Practice Tests Dumps
What is Marketing Cloud Developer Exam
The Salesforce Marketing Cloud Developer exam measures a candidate’s knowledge and skills against the following goals. A candidate must have practical experience in the development of Marketing Cloud and related tools and demonstrate knowledge and experience in data modeling, programming languages, APIs, data management and security.
Salesforce Marketing-Cloud-Developer Exam Syllabus Topics:
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NEW QUESTION 10
A developer wants to aggregate monthly energy usage data over a four month period for each subscriber within an email. The monthly usage values are stored in variables for each month in the following way:
How should the developer use AMPscript to generate the total?
- A. SET @total = (ADD(@jan,@feb), ADD(@mar, @apr))
- B. SET @total - (@jan - 3fet - @mar @apr>
- C. SET @total = AZD((@jan @feb) @mar) @apr)
- D. SET @total - ADD(@jan,ADD(@feb,ADD(@mar,@apr)))
Answer: D
NEW QUESTION 11
Certification Aid wants to create Contacts in Marketing Cloud via API calls. Which API should be used for this? Choose 2.
- A. REST API
- B. POST /contacts/v1/contacts route
- C. Contact object
- D. SOAP API
Answer: A,B
NEW QUESTION 12
A developer is creating a custom preference center and wants to log unsubscribe events from the CloudPage. Which set of parameters should be captured and provided to the LongUnsubEvent Execute Call to ensure accurate unsubscribe information?
- A. SubscriberKey and JobID
- B. SubscriberKey and BatchID
- C. EmailAddress and JobID
- D. SubscriberID and BatchID
Answer: A
NEW QUESTION 13
A developer wants to trigger an SMS message to a subscriber using a form published on CloudPages. How should the SMS message be triggered once the subscriber submits the form?
- A. InsertData AMPscript function to add the subscriber to a MobileConnect list
- B. requestToken and messageContact REST API objects
- C. CreateSMSConservation AMPscript function
- D. Outbound SMS template and Automation Send Method
Answer: B
NEW QUESTION 14
How can SSJS variables be referenced for content personalization? Choose 1.
- A. <ctrl:eval>variableName</ctrl:eval>
- B. <ctrl:field name="variableName" />
- C. <ctrl:eval name="variableName" />
- D. <ctrl:var name="variableName" />
Answer: D
NEW QUESTION 15
A developer needs to identify all subscribers who were sent Job ID 420 but did not click any links. Which SQL statement would produce the desired results?
- A.
- B.
- C.
- D.
Answer: B
NEW QUESTION 16
Which of the following statements are correct concerning Populations in Contact Builder? Choose 2.
- A. Populations need to be added to an Attribute Group.
- B. No more than three Populations should be created.
- C. Populations should be used for segmentation
- D. Populations are used to create large subgroups Contacts.
Answer: B,D
NEW QUESTION 17
A developer wants to expand their knowledge of Query Activities. They want to identify email addresses that have bounced in the last 30 days, along with the Bounce Reason and some additional subscriber specific data; however, the SQL they have written does not return any records. Below is the SQL statement:
What updates should be made to ensure this SQL statement returns the desired results?
- A. Marketing Cloud Data Views only hold 20 days worth of data. They should narrow scope of DateAdd function.
- B. Marketing Cloud does not allow use of GETDATE function. They should define a specific date.
- C. Marketing Cloud _Bounce data view does not contain EmailAddress. They should join on SubscriberlD.
- D. Marketing Cloud does not allow DateAdd functions in Query Activities. They should define a specific date.
Answer: C
NEW QUESTION 18
NTO is using a mobile campaign to collect an email addresses of interested subscribers. Using AMPscript's API functions they will send a confirmation email when an email is texted into their short code. Which two objects are required to successfully create a TriggerSend object? Choose 2
- A. Contact
- B. Attribute
- C. TriggerSendDefinition
- D. Subscribers
Answer: A,B
NEW QUESTION 19
A developer receives a request for tracking data for alt sends associated with a specific JoblD. The developer needs to see Sends, Opens, Clicks, and Bounces.
Which two activities could the developer use? Choose 2 answers
- A. Campaign Data Extract
- B. Server-Side JavaScript Activity
- C. Tracking Extract Activity
- D. SQL Query Activity
Answer: C,D
NEW QUESTION 20
Northern Trail Outfitters (NTO) wants to prevent competitors from receiving a coupon email. They also want to capture email addresses of competitors who are included in the targeted audience.
Which feature could NTO use to prevent the coupon from being sent and report the email addresses skipped?
- A. RaiseError AMPscript function
- B. Auto-Suppression list
- C. Try/Catch SSJS functions
- D. Exclusion Script
Answer: D
NEW QUESTION 21
Certification Aid wants to automate the import of zipped files into a Data Extension. The zip files are placed on the Marketing Cloud Enhanced FTP server every night. Which activity is needed before those files can be imported? Choose 1.
- A. Data Extract activity
- B. File Import activity
- C. Data Extension Import activity
- D. File Transfer activity
Answer: D
NEW QUESTION 22
NTO wants use Personally Identifiable Information (PII) data to personalize email communications, but does not want to store PII data in Marketing Cloud. Which feature could they use to personalize emails from an external data source?
- A. Single Sign-On
- B. External Objects
- C. Salesforce Shield
- D. Tokenized Sending
Answer: D
NEW QUESTION 23
A developer wants to include an AMPscript if/else statement in an email to satisfy the condition "if the subscriber's tier is not premier then display heading encouraging them to upgrade." The tier value has already been set as variable named @level. How should the developer write this AMPscript conditional statement?
- A. %%=IIF @level == premier, You are a premier member" Upgrade to premier now!
- B. %%IF(@level == 'premier') THEN 'Upgrade to premier now!' ELSE 'You are a premier member' ENDIF]%%
- C. '" ENDIF]%% %%=v(message)=%%%%=IF(@level IS 'premier', Upgrade to premier now! You are a premier member%%=IIF(@level = 'premier', 'You are a premier member!', Upgrade to premier now!
- D. " ENDIF IF @level == 'premier' THEN SET @message = 'Upgrade to premier now
- E. %%[IF @level == 'premier' THEN SET @message = You are premier member
Answer: C
NEW QUESTION 24
A marketer is troubleshooting why an email send's tracking information is not available in Sales Cloud. The marketer confirms Marketing Cloud Connect is installed properly. What should be confirmed next to continue troubleshooting the send's tracking information?
- A. The audience was built using a Triggered Send Data Extension template
- B. The audience was a Salesforce Data Extension containing the appropriate SFID
- C. The tracking destination folder was set to My Tracking
- D. The email was sent to the All Subscribers list
Answer: B
NEW QUESTION 25
What is the operational order of the Contact Delete process for Marketing Cloud?
- A. Delete initiated > Final deletion >Suppresion phase
- B. Delete initiated > Suppression phase > Final Deletion
- C. Data identified > Suppression phase > Delete initiated > Account page
- D. Delete initiated > Final deletion
Answer: B
NEW QUESTION 26
NTO uses an external CRM which only exports encrypted files. NTO's marketing manager team wants to use some of the subscriber data found in the CRM for future marketing sends. Which three actions should be included in an automation given thse requirements? Choose 3
- A. File transfer activity to the Safehouse for decryption
- B. File drop to the SFTP Root directory
- C. File drop to the SFTP Import directory
- D. Import definition to the necessary data extension
- E. File transfer activty to the Import directory for decryption
Answer: A,C,D
NEW QUESTION 27
NTO puts the word TEST at the beginning of the name for each test emai. Which query would return the subs who were sent those emails?
- A. SELECT * FROM _Job J INNER JOIN _Sent S ON.JobID = S.JobID WHERE J.EmailName LIKE 'TEST%'
- B. SELECT * FROM _Job INNER JOIN _Sent on JobID = JobID WHERE EmailName LIKE 'TEST%'
- C. SELECT * FROM _Job J INNER JOIN _Sent S on J.EmailName LIKE 'TEST%'
- D. SELECT * FROM _Job J INNER JOIN _Sent S on J.JobID = JobID = S.JobID WHERE J.EmailName = 'TEST%'
Answer: A
NEW QUESTION 28
A developer needs to write AMPscript to ensure the expiration date on a coupon is the last day of the month.
What would produce the desired result?
- A. Use the date format stringfor last day of month within FormatDate
- B. Add one month using DateAdd to now
- C. Find the first day of next month and subtract one day
- D. Add 30 days using DateAdd to now
Answer: C
NEW QUESTION 29
A developer is managing the data model programmatically and needs to access Attribute Group schema via the API. Which API should the developer use?
- A. XML
- B. Bulk
- C. SOAP
- D. REST
Answer: D
NEW QUESTION 30
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